Houston-Based Fast-Casual Franchise Enters New Markets As Emerging Brand Builds On Milestone Year
HOUSTON, January 24, 2023 /PRNewswire/ — Sweet Paris Creperie & Café, the wildly popular restaurant brand specializing in sweet and savory crepes, experienced a record 2022 with same-store sales growth of 14%, above the casual dining industry average. In addition to Sweet Paris’ impressive sales, the brand has also signed a multi-unit deal that will bring four stores to the Minnesotain particular of Minneapolis and Saint Paul areas, and officially opened its first Florida place in the month of December.
Sweetie Paris was founded in 2012 by Alison and Ivan Chavez, and has quickly become one of the hottest restaurant franchises in the country with its Instagram-worthy, French-inspired interiors and delicious food and drinks made with the highest quality ingredients and bold flavors. The duo met as students at the Wharton School of Business in University of Pennsylvania and bonded over a love of pancakes, soon making it their mission to “revive the art of eating pancakes” and travel the world in search of flavors and new ways to market this popular street food. Made from scratch, the dishes are as delicious as they are beautiful.
“We are excited to see Sweet Paris expand into new markets and achieve strong performance even in such challenging times – a testament to our strong business model, high-quality products and loyal customer base,” said Alison Chavez, co-owner of Sweet Paris. “Key to our success in 2022 was the ability to sustain sales growth across our restaurant portfolio by enhancing our guest experience and implementing creative menu engineering strategies while continuing to grow our brand footprint.”
Sweetie Paris now present in four metropolitan areas across the country: Houston Texas, Austin, Texas, San Antonio Texasand Miami, Floridaadding four more with stores under development in Dallas/Fort Worth, Texas, Minneapolis/St. Paul, MN, Oklahoma City, OK and Tulsa, okay. In addition, the brand has locations in College Station, Texas and Mexico. A total of 14 additional units are currently in various stages of development, bringing the total number of Sweet Paris stores to 26 in the near future.
Sweetie Paris has big plans for the year ahead, including ramping up its expansion efforts to become a national brand. The franchise will open three stores in 2023, one corporately owned and operated store in Miamione franchise store in Dallas and one franchise store in Minneapolis-St. gender. Additionally, the brand aims to land five new franchises with strategic partners interested in bringing Sweet Paris to their communities.
“We are grateful for the opportunities and growth that 2023 offers Sweet Paris,” said Ivan Chavez, co-owner of Sweet Paris. “The multi-unit deal in Minnesota and the anticipation of new agreements in exciting destinations will help us achieve our development goals and expand our brand across the country.”
The success of Sweet Paris did not go unnoticed as the brand was ranked Entrepreneur Magazine‘c 2022 Top New and Emerging Franchises In addition to Franchise 500® list. Also, co-founders Alison and Ivan Chavez landed on Global Franchise Magazine’s 10 Emerging Leaders to Watch in 2022 and Alison was included in the Nation’s Restaurant News’ annual power listan exclusive group of 50 leaders who have been identified as the most innovative and inspiring people in the restaurant industry.
Sweetie Paris is looking to partner with qualified and committed individuals seeking multi-unit opportunities through its strategic partnership model. The brand offers a highly scalable opportunity with strong profit potential.
For more information on strategic partnership opportunities, please visit www.sweetparisfranchise.com.
FOR THE SWEET PARIS:
Sweet Paris Crêperie & Café is a fast-growing restaurant franchise specializing in sweet and savory crepes, waffles, salads, hot drinks and more. In a mission to “Revive the Art of Pancake Eating” one pancake at a time, Sweet Paris is seeking qualified strategic partners, especially those with hospitality experience, to expand the concept into new markets. For more information about the brand, please visit www.sweetparis.com and for more information about strategic partnership opportunities, visit www.sweetparisfranchise.com.
SOURCE Sweet Paris