Journey Spice Co., New Organic Spice Company Launches First Products in Innovative Paper-Based Packaging

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Journey Spice Co. Products


DENVER, COLORADO, UNITED STATES, Sept. 22, 2022 / — A family-owned organic herbs and spices based in Denver, Colorado, has big goals to make the seasoning and seasoning industry more sustainable. Journey Spice Co. launched its first products on just a few months ago, with plans to add more distribution channels in the future. Journey Spice Co. offers all of its gourmet USDA-certified organic spice and spice blends in innovative and sustainable paper-based packaging designed by couple and co-founders Rosa Bree Willems and C. Andon Guenther. Every Journey Spice Co. product is packaged in miniature paper-based “milk cartons” that are similar to traditional spice bottles, so they can easily be placed on a spice shelf. The top of the box is securely sealed with an innovative “Reusable Planet-Cap” that can be removed after the perforations are broken, then slid back to keep the box closed when not in use. Journey Spice Co. products can be easily scooped or poured out of the box to use the seasonings.

The box is over 85 percent paper-based, with the rest being an ultra-thin layer of aluminum and two ultra-thin layers of plastic to maintain product shelf life. The reusable Planet-Cap is 100 percent paper-based. In addition, the gift boxes in which the products of Journey Spice Co. available, 100 percent paper based. Because packaging on paper generally weighs less than other forms of packaging, this helps to reduce greenhouse gas emissions. All Journey Spice Co packaging. use environmentally friendly printing ink and are BPA, BPS and PFAS free.

“During the R&D phase, we tested packaging concepts that were 100 percent paper-based, but unfortunately did not retain the freshness of the product. However, during our research we knew that making our packaging as paper-based as possible was still the right direction for optimal sustainability. Paper-based packaging has the highest recycling rate at 81 percent, is highly biodegradable and made from a renewable resource. Unfortunately, the truth is that our current recycling system is broken. Only about half of all packaging is recycled, the rest goes to landfills or our oceans. According to the EPA, only 35 percent of aluminum packaging, 31 percent of glass packaging and 9 percent of plastic packaging is recycled. Because the recycling rate of all packaging is so low, biodegradability was extremely important to us when making our packaging. Other packaging forms can take ages to biodegrade or never biodegrade. According to scientific respirometry tests and other research, cardboard boxes like ours are estimated to biodegrade in nature in about five years,” says Rosa Bree.

All Journey Spice Co.’s organic seasoning and herbal products. are certified USDA organic, non-GMO, MSG free, contain no artificial preservatives, colors or flavors, are not irradiated and EtO free, are free of synthetic pesticides, contain no fillers or anti-caking agents, and are vegan. USDA Organic Certified products are also guaranteed not to use sewage sludge during production, which is surprisingly common in non-organic production. In addition to the paper-based packaging and the sustainability-related benefits of organic, sustainable supply chain practices are used wherever possible. The founders of Journey Spice Co. partnered with to achieve carbon neutrality. They are also committed to donating a certain amount of profits to remove plastic waste from the environment. In addition, Journey Spice Co. only from suppliers who actively apply sustainable, ethical and fair practices.

The initial launch includes four unique Mediterranean-inspired organic herbal and spice blends:

Organic Za’atar: A delicious blend of earthy, spicy and savory that tastes great on olive oil-dipped flatbread, hummus, salads, roasted vegetables, meat, tofu, avocado toast, eggs and many other foods.

Organic Mediterranean spice mix: a delicious combination of minty, citrusy, garlic and spicy flavors that authentic Greek cuisine is often known for. It is delicious in tzatziki sauce, vegetables, potatoes, chicken and much more.

Organic Moroccan Spice Rub: This spice rub is inspired by Mediterranean flavors iconic to North Africa. It tastes incredible on chicken, pork, gyro, shawarma, fish, tofu, seitan and many other recipes.

Organic Greek Citrus Rub: This tangy and delicious citrus rub is great for fish, pork, chicken, tofu, and other recipes you want to taste citrusy, tangy, and savory.

Rosa B Willems
Travel Spice Co.
[email protected]
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