How Jake Pauwels Constructed His D&D Sandwich Present “Roll for Sandwich”

tiktok roll for sandwich show dungeons and dragons d&d jake pauwels
Design by Maggie Rossetti for Thrillist

Jake Pauwels opened his TikTok account in March to publish Dungeons & Dragons content material, after agreeing to take over as Dungeon Grasp amongst his group of pals. The marketing campaign would happen in a fictional world of his creation, Aardia, which is a nod to his username, @AdventuresinAardia. However he by no means anticipated to host his personal cooking present.

Conserving with the Dungeons & Dragons theme, he determined to begin a sandwich-making present, which he titled Roll for Sandwichduring which he would use D&D cube to assist him create a sandwich – what bread to make use of, sauces to incorporate, proteins, and “wild magic”.

“I believed it could be one thing enjoyable to placed on my D&D-focused account that may make some folks smile,” says Pauwels. “I principally thought it could keep on D&D TikTok.”

He doesn’t have. Pauwels has surpassed 40 episodes of his sandwich-making occasion, and with that, has additionally amassed almost 800,000 subscribers who’re closing in on 1,000,000 with every passing day.

“It is humorous as a result of I’ve a whole lot of expertise with social media due to all of the various things I’ve accomplished in my life – touring as a musician, being an creator,” says Pauwels. “But it surely’s not one thing I anticipated to have a lifetime of its personal. Fortunately, as he obtained greater, I knew what to do to assist him develop.

There are such a lot of elements that contribute to the enjoyment of the Pauwels present. For starters, letting likelihood resolve his lunch for the day, very similar to cube resolve the destiny of characters in Dungeons & Dragons campaigns, retains viewers glued to screens. When a sandwich comes collectively in a manner that is smart, you clap. When marshmallow fluff is added to the sauerkraut, you groan, however keep to witness Pauwels’ response as he dives in, nonetheless offering trustworthy commentary in a voiceover in regards to the concoction the cube have chosen for him.

Pauwels makes it a degree to eat each chunk of the sandwich he is made, regardless of how bewildering the mixtures. Bananas with pastrami and dill? Verify. Chocolate chip waffles with salami and HP sauce? It’s accomplished.

“In the beginning of this collection, I made a dedication that no matter creation I make, I’d eat the entire sandwich,” Pauwels started. “If there are not any penalties for the rolls I do, then what is the level? As if I may roll up a horrible sandwich after which resolve to not eat it, there is not any stake. The attract that obtained Pauwels into D&D within the first place is the stake. It is what makes the sport, each D&D and Roll for Sandwichenjoyable and thrilling.

“Plus, there is a ton of meals waste on TikTok from folks doing horrible issues, simply to get clicks and views, after which all of it goes within the trash. And that is horrible,” provides Paulwels. “I do know what it is wish to be on a finances, not having the ability to afford meals typically. Meals has worth.

“In the beginning of this collection, I made a dedication that no matter creation I make, I’d eat the entire sandwich.”

Along with meals waste, Pauwels additionally makes use of his TikTok present as a platform to have a good time meals and the numerous elements, throughout totally different cultures, that he has been capable of strive. Roll for Sandwich. “I’ve at all times been open-minded in relation to totally different meals mixtures,” says Pauwels. He credit this high quality to his grandmother, who stocked her fridge with superior cheeses from around the globe and inspired Pauwels to strive pickled herring, specialty olives, liverwurst or no matter she had below her belt. hand. That, and rising up within the Detroit metro space, the place he dined at Center Japanese eating places run by Michigan’s giant Arab inhabitants, made him inquisitive about meals.

“We reside in a really various world and everybody must eat – it is one thing all of us have in frequent,” says Pauwels. “So having the ability to hold an open thoughts and take a look at meals from different cultures and see why folks eat what they eat has at all times me.”

Since opening a PO Field, followers of Pauwels’ present have been clamoring to ship him elements from their very own communities in hopes he’ll add them to the combo. Roll for Sandwich spin. There’s been Filipino banana ketchup, marmite and vegemite, ketchup flavored chips, kimchi mayonnaise, and extra. Pauwels needed to buy a separate cupboard for his elements, in addition to a freezer, however is completely happy to share the brand new mixtures with viewers and the neighborhood he has developed.

As Pauwels nears his fiftieth episode, what he calls the “season one finale,” he plans to take a month-long sabbatical the place he can deal with his fiction writing and be the daddy of his two-year-old daughter (who he additionally teaches to like some attention-grabbing new elements).

However that does not imply Roll for Sandwich finish. Pauwels is planning spin-off specials and needs to encourage his viewers to strive among the tasty mixtures he is already made (like a sandwich of peanut butter, avocado, banana peppers, lettuce, and goat cheese smothered within the kimchi mayonnaise he made in episode 42, which obtained a ranking of 10/10).

“Even apples as a substitute of tomatoes or lettuce on a turkey sandwich finally ends up being actually good,” he says. “And it is wonderful how effectively cinnamon raisin bread goes with savory.”

Past the sandwiches, Pauwels sees himself as an unofficial D&D ambassador and needs to make use of his platform to encourage folks to become involved within the fantasy sport.

“It is not simply in regards to the sandwiches. There’s now a Discord, a subreddit,” says Pauwels. “It is cool to have been capable of create this place the place folks can come collectively.”

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Kat Thompson is senior food and drinks author at Thrillist. Observe her on Twitter @katthompsonn.